Artscript Canada Web Business Advantages

Mobile Ready?

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Do you own a Canadian business that needs to be available to clients using mobile internet devices?

These might include iPhones, Blackberry's, iPads or any of the many popular hand held computers.

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If you are then it might be prudent to construct or reconstruct your business website to accommodate this growing group of internet shoppers.

As of 2008, 25% of Canadian business people are using hand held devices to look for your business online.

Spending on mobile Internet access in Canada will surge 45% over the next five years, proving a challenge for content providers to support the new platforms, according to a report by PricewaterhouseCoopers.


Wikipedia reports that Canada has a population of 33,487,208 and that 21,455,000 people currently carry cell phones


Ask Artscript Canada more about Mobile Internet Accessiblity across Canada and how we can make your website “Mobile Friendly”


Read below to discover why we need to build websites differently for these users.

Give us a call and ask what we can to for your business.





Problem #1: Small Screen Size
If you’ve ever tried to browse the Web on a handheld mobile device, your first thought was probably that the screen was incredibly small compared to your desktop or laptop. Desktop monitors have been getting wider and wider in recent years, but handheld devices can only go so wide before they stop qualifying as “handheld”.

Problem #2: Unsupported Technologies

Although there are still some die-hards out there that turn off the JavaScript support in their browsers, much of the Web becomes unusable — or at least harder to use — if there’s no JavaScript. And I’m not just saying this because I’m an AdSense publisher and AdSense ads only show if JavaScript is enabled. Many sites don’t function well without JavaScript. Even logging in to certain sites requires JavaScript support these days.

And then there are all the sites built on AJAX technologies. AJAX in this case refers to “asynchronous JavaScript and XML”, which is a fancy way to say “run some JavaScript whenever the user does something on the page and update the page with data from the web server based on what the user did”. If your mobile browser doesn’t support JavaScript, or doesn’t support it fully, none of that fancy AJAX functionality is going to work, is it?

But it’s not just JavaScript. Flash is a problem, too. Consumer-oriented sites use a lot of Flash-based interaction. That stuff just won’t work on most mobile browsers today. Audios and videos may not play, either. In some ways, the mobile Web is where the tethered Web was 7 or 8 years ago, and that really affects how sites built to today’s standards work (or don’t) on mobile web browsers.


Problem #3: Slow and Unreliable Networks
What’s been one of the common complaints about the iPhone? That the web browsing is too slow. If you’ve ever tried to browse the Web on your own mobile device, you’ll know that blazingly fast download speeds isn’t something you can expect.

Wireless network speeds are all over the map, but they’re all slower than what you expect on a tethered device. The iPhone suffers because it’s on an EDGE network, which isn’t particularly fast (although it’s better than the GPRS we were stuck with a few years back). There are faster solutions out there, it all depends what carrier you’re on and what model of device you have. And how many other people in your area are also browsing the Web from their own devices — remember that you’re sharing wireless bandwidth with everyone else in the same cell area.

Another problem with mobile devices is that they can wander in and out of network coverage. There’s nothing more frustrating that trying to download a page and losing it halfway through the download because of some kind of network problem. These issues don’t crop up nearly as much as they used to, but it’ll still happen from time to time and it’s another reason to keep the pages on your site as small and content-rich as possible.

Regardless, the number of mobile users are growing daily. Men and women on the road doing business out of their vehicles or shopping online are some of the mobile device users that you will find here in the Peace Country. Remember there are already 25% of Canadians accessing the net via mobile computers, iphones, Blackberrys and other small computing devices. This means that to be prepared for the future if you want to capture those clients and customers who are online with mobile devices.

Fortunately this is not as difficult as it may seem. Our Artscript Canada main site remains unchanged and easy to browse with a regular sized screen but embedded within this site is a separate mobile site designed and optimized for mobile phones. This is only one of the ways you can use to capture that cliental looking for your business from their mobile phone.

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